Interpretation New Zealand

Naumai

Imagine the scene…….out whale watching on a perfect day; lots of sperm and beaked whales, try flat water, no wind, sunshine.

Perfect combination right? Well almost…..

Unfortunately our guide for the trip liked the sound of his voice a little too much, the over-use of large words and a seemingly random ability to throw whatever he could think of in the mix.

The same experience recently occurred with a coach driver. Talking nearly non-stop in a random, un-coordinated way does nothing to add value to the visitor experience.

Honestly we don’t need to tell our guests everything!

Interpretation needs to be themed, the essential components planned and the delivered in an entertaining manner.

The approach by the guides/driver may contain elements of entertainment (an essential for great interpretation) – but only for the guide or driver concerned. Definitely not for their guests!

Ka kite ano

Malcolm